iPhone effect helps mobile marketing gain momentum
10 Feb 2009 | by Jane Simms
Joule, WPP's mobile marketing agency, says that the iPhone has brought some much-needed excitement to ...
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understatement. The agency finally de cided to sell to Sir Martin Sorrell s WPP for a whopping 343 million, very ...
Joule, WPP's mobile marketing agency, says that the iPhone has brought some much-needed excitement to ...
GroupM, the parent company of WPP's media agencies, which has predicted that online advertising budgets ...
some lacklustre leadership, left WPP with something of a basket case on its hands in terms of its ...
. Flexing WPP muscle in the TV world and across other media, he has years of experience under his belt and ...
Selling to WPP for a tidy sum made 2007 a particularly good year for adland's best-connected suit ...
standards, a washout. Losing Mattel and Samsung global briefs, plus Fox in the US, left WPP executives ...
crucially retains under the terms of this year's WPP deal. 7. Nigel Sharrocks As one of media's most ...
WPP's The Channel has certainly been channelling a lot of time and effort into his Facebook page ...
exhausted the patience of Sir Martin Sorrell's WPP, which merged it into Grey. Not that it was all bad ...