Twitter signs major advertising deal with Publicis Groupe
23 Apr 2013 | by Gordon MacMillan
as WPP Group's GroupM, Dentsu-owned Aegis and Omnicom. The deal with the Publicis Groupe-owned ...
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Is real-time marketing the future of advertising?
02 May 2013
than good PR for both parties. WPP s Sir Martin Sorrell has already been assured the deal represents a ...
WPP acquires ecommerce digital agency Salmon
24 Jan 2013 | by Maisie McCabe
WPP has bought the ecommerce specialist digital agency Salmon, which works with retail clients such...to operate as a stand-alone brand and agency within WPP, led by chief executive Neil Stewart ...
Digital Agency of the Year: Work Club
13 Dec 2012
understatement. The agency finally de cided to sell to Sir Martin Sorrell s WPP for a whopping 343 million, very ...
Publicis and IBM ecommerce tie-up praised by Forrester
10 Dec 2012 | by Loulla-Mae Eleftheriou-Smith and Matthew Chapman
by rival agency network WPP. In April, Campaign reported that Martin Sorrell said his network s ...
GroupM downgrades 2013 global ad forecast
03 Dec 2012 | by Arif Durrani
from the insights of WPP agencies MediaCom, MEC, Mindshare and Maxus, still remains far more bullish ...
VivaKi's restructure
22 Nov 2012
above; yet it differs from rival agency structures such as WPP s Group M or Omnicom Media Group in that ...
Aegis duo to share Asda digital task
01 Nov 2012 | by Katherine Levy
The Aegis agencies, which pitched for the work with a joined-up offering, beat WPP's MediaCom ...
Friday to handle Vodafone Euro task
01 Nov 2012 | by Sara Kimberley
ongoing. The bulk of Vodafone's non-digital advertising account is handled by WPP via its dedicated ...
Moments that matter
12 Jul 2012
(Hilton) and Sir Martin Sorrell on stage together." (AKQA's acquisition by WPP was announced on the ...
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