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ANALYSIS: COMMENT - Complacency not consultancy is the real agency threat

careers in, you guessed it, consultancy (hats off to WPP for trying to tackle this problem). The ...

of MindShare, the merged WPP media shop, earlier this year. Our graphologist had no idea who she was

Hmmm, this one is very matter of fact I must say! The words direct , uncompromising and consistent sprang to mind. The writing is simplified but not abbreviated ... which mirrors the writer s priorities ... haste without waste.

Omnicom group to swallow AMV

overtake WPP, which bills pounds 507.4m through J Walter Thompson and Ogilvy The companies have had ...

MARKETING FOCUS: Failing the euro test - UK marketers know that it’s coming and will have a dramatic effect. But are they prepared for the euro? Laura Mazur finds out

Sorrell of WPP Group, declared their support for the euro in the Financial Times. But whether or ...

STOP PRESS

next year, taking it into direct competition with arch rival WPP, which owns Research International ...

The grass really isn’t greener for the consultants

agency groupies like Henley, which is part of WPP. Having said which, Mr Ashford s book contains ...

Kimberly-Clark in global ad review

centralisation which was completed earlier this year when MindShare, the media arm of the WPP Group, beat ...

Burnetts deal with DMB&B falls apart

increasingly marginalised as competitors such as WPP, Omnicom and Interpublic Group flex their global media ...

LEADER: Who profits most in mergers?

concentration of buying points in the UK media market. This year has seen WPP s creation of MindShare ...

Leo Burnett and MacManus media merger collapses

competitors such as WPP, Omnicom and Interpublic Group marshall their global media muscle. The momentum ...

 

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