01 Jun 2006
| by Bal Chauhan, Managing director, anorak
Virgin Trains has always been the problem child in the Virgin family....domestic-travel market. This direct mail pack is typical of Virgin Trains' new approach, and
illustrates its ...
British Airways staff have reacted angrily after Virgin Trains staged a guerrilla marketing event...on Virgin Trains' and a man in a chef's hat
promoting its breakfasts, boarded an early-morning BA ...
LONDON - Virgin Trains is courting direct marketing agencies as it seeks to gain better insight...winning agency will work alongside Virgin Trains' direct marketing specialist Craik Jones Watson Mitchell ...
28 Sep 2006
| by Alex Black
Virgin Trains is planning a campaign to convince rail travellers that its tickets are easy to buy...Virgin Trains head of media Jim Rowe said: ‘The rail industry struggles to convince customers that ...
27 Apr 2006
major rail company PROs, surpassing operational and financial concerns, according to Virgin Trains’ top...Arthur Leathley, Virgin Trains director of corporate affairs, told delegates: 'Fare structures ...
04 May 2006
Virgin Trains is highlighting the exclusive menu available to its first-class passengers in a
20 Sep 2006
Virgin Trains has run a promotion with IPC Media's Railway Magazine for an attempt to break the
11 Jul 2006
| by Media Week
Manning Gottlieb OMD has arranged for a Virgin Trains Pendolino to be wrapped with images from
20 Sep 2006
| by Ed Kemp
Virgin Trains is courting direct marketing agencies as it seeks to gain better insight into its...winning agency will work alongside Virgin
Trains' direct marketing specialist Craik Jones Watson Mitchell ...
LONDON - British Airways staff have reacted angrily after Virgin Trains staged a guerrilla...on Virgin Trains" and a man in a chef's hat promoting its breakfasts, boarded an early-morning BA ...