15 Feb 1996
| by SUE BRYANT
Are your travel schemes getting you nowhere? Sue Bryant investigates the
issues to consider when...Are your travel schemes getting you nowhere? Sue Bryant investigates the
issues to consider when ...
experience, many companies continue to get incentives wrong,
particularly group incentive travel ...
, chairman of incentive specialist The Travel
Organisation, believes that in certain heavily commission ...
12 Sep 1996
Last week saw two major magazine publishers announce plans to launch
travel titles in the UK next...Last week saw two major magazine publishers announce plans to launch
travel titles in the UK next year. Conde Nast confirmed that it will be
launching a version of its US magazine, Traveler ...
alongside other glossy lifestyle magazines in its stable, including
Vogue and Tatler.
21 Nov 1996
Travel tips...Travel tips
Thomas Cook, the travel and financial services group, has launched a new
Web site offering customer information and a currency converter. The
site will also carry details of all Thomas Cook promotions and special
offers. The site is on http://www.thomascook.com
19 Dec 1996
that it is setting up a dedicated travel
booking service....Safeway is further breaking down the increasingly blurred barriers on
the high street with news that it is setting up a dedicated travel
From the new year, holders of Safeway s ABC loyalty card scheme will be
able redeem points for discounts on any holiday from the major travel ...
22 Aug 1996
Reed Books is to launch the biggest added-value promotion seen in the
British book market, indicating more aggressive marketing following the
collapse of the Net Book Agreement last year.
07 Nov 1996
| by KAREN DEMPSEY
Incentive travel is transforming as businesses seek exotic and original
locations in which...Incentive travel is transforming as businesses seek exotic and original
locations in which ...
year s World Travel Market. Over 4000 exhibitors are expected to attend
the travel trade show, which ...
and Incentive Travel Day on
November 13 will be the more creative approach clients and suppliers are
25 Jan 1996
to improve relations with travel agents....to improve relations with travel agents.
The initiative is the brainchild of Bill Dix, Le Shuttle ...
The company is also looking at the launch of a frequent traveller
service in the spring. Details remain ...
unit is headed by Ruth Dawson, marketing manager for
travel agents, and will be responsible ...
08 Aug 1996
British Airways Travel Shops has launched an advertising and promotional
push through Claydon...British Airways Travel Shops has launched an advertising and promotional
push through Claydon Heeley International to support the launch of
around eight new outlets. The campaign consists of posters, press ads
and postcards, which will be door-dropped to 20,000 homes near each new
shop, and a ...
12 Sep 1996
Sharelink, the telephone share dealing service, has poached Thomas Cook
Direct s head of third-party marketing, John Cole, to become its direct
Cole is currently working out his notice and will leave the travel agent
on October 11. He will be replaced by Mandy Harker, who ...