Synergy/Balfour in travel merger
01 Dec 2005 | by Alex Black
Travel PR firm Synergy has merged with marketing outfit Hills Balfour. Synergy MD Julian Mills
travel card as part of a wider push to promote public transport....The Xcape discount travel card, which launched last week, entitles five to 20-year-olds up to half price off public transport in the county to encourage long-term use of the service. Council comms ... .’ The discount card also purports to help tackle social isolation by enabling young people to travel cheaply from ...
Travel PR firm Synergy has merged with marketing outfit Hills Balfour. Synergy MD Julian Mills
Malaysia Airlines has hired Ogilvy PR Worldwide following a four-way pitch (PRWeek, 8 April).
Tourist boards around the world are beefing up their PR efforts to woo the British traveller. Steve...certainly love to travel. Government figures reveal we spent more than £27bn on foreign trips in 2004 ... of British Travel Agents (ABTA) says aspirational locations such as Australia - which is benefiting from last ... people why they should visit their resorts. 'I am a great fan of PR over advertising in the travel ...
Price comparison website Travelsupermarket.com is bidding to gain coverage beyond travel media...and travel insurance searches to its flight comparison services, will use the neutrality of its searches to position itself as an ideal source of information on travel trends. Director Chris Nixon said ...
Advantage Travel, a consortium of 720 independent travel agents, has hired Brighter PR to build a.... Advantage will also promote travel to regions impacted, though not directly affected, by the tsunami ... by the disaster, he added. Travel specialist Brighter saw off incumbent Porter Novelli and Euro RSCG Biss ...
travelling, it emerged this week....she was a senior account executive in the UK healthcare team. After travelling, Brown plans ...
Intrepid Travel, Australia's biggest adventure travel specialist, is seeking to broaden the appeal...Phipps PR is targeting London listings media and travel, lifestyle and student titles to publicise a series of mini-festivals at its Islington store, which opens in April. 'The perception is that adventure holidays are "down and dirty", but Intrepid tailors trips, regardless of whether people want ...
Fifty-year-old musical tour operator Specialised Travel is to launch its first-ever media relations...the company has relied on word of mouth within niche sectors, but the unique nature of its travel services would allow it to target coverage outside travel pages. He added that the musical nature would give ... , but in recent years has expanded its services to appeal to non-musicians. In 2002 it acquired Travel ...
Preferential Travel Insurance is promoting the 'value-added features' of its annual multi...that its packages 'go further'. Service add-ons include phone-based travel and restaurant advice, regular offers and newsletters. It will target the travel trade press - to promote its wholesale operation, Preferential Insurance Services - and national travel and personal finance media to publicise its online retail ...