Travel mag plans launch campaign
21 Sep 2006 | by David Quainton
A magazine aimed at travellers 'with six-figure salaries staying in London' is on the hunt
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-sponsored travel webcasts....Holiday 07 WebTV will be produced by markettiers4dc, and will feature interviews with travel industry spokespeople. Markettiers 4dc will target sites such as AOL Travel, urging them to post links to the webcasts. Betton left ABTA last week to launch his own consultancy. He is also working part ...
A magazine aimed at travellers 'with six-figure salaries staying in London' is on the hunt
Adventure travel specialist TrekAmerica has appointed the Saltmarsh Partnership to handle its UK PR...TrekAmerica is a market leader in small group adventure travel and camping trips to North America for 18-38 year olds. Treks include a Wild West Cowboy Camp and a stay in an indigenous Indian Village ... . It will also aim to highlight the company's appeal to solo travellers and younger travellers on their first big ...
Hotwire's conflict division has won a new travel client following a competitive pitch....Skywrite Communications has been briefed to promote 'travel experiences' service Isango, which sells adventure holidays through its website isango.com. Users can choose from over 4,000 options, including a hot air balloon trip over the Yarra Valley in Australia (pictured), quad biking in the Sahara ...
and online across travel, luxury and entertainment media. The PR team secured sustained coverage across all ...
Campaign: Which? Holiday seaside town report
about coach travel....national and regional campaign, freedom to travel , will plug the company s tourist attraction routes, as well as a fresh focus on sports and event travel. National Express currently owns 59 per cent ...
National Express Group is changing its comms operation in a process that will see the departure of comms director Nicole Lander.
Adventure travel firm Exodus has handed McCluskey International a UK brief to ramp up consumer...itself as an ethical and responsible travel operator. Exodus has also recently expanded its range ... in travel press. The McCluskey team is being run by agency principal Judy McCluskey, group account ...
of CrossCountry and train travel in general. Results Nearly 28,000 people travelled with CrossCountry ... appears impressive. A healthy AVE and a five per cent upswing on traveller numbers should not be sniffed ... in traveller numbers needs more explanation. Did the campaign happen in isolation or was there greater surround ...