STOP PRESS: First Choice Holidays starts peak season ad campaign
19 Dec 2002
. The company is also reworking its Travel Choice shops to look more like its First Choice operator brand.
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STOP PRESS: ASA upholds complaint against Expedia.com
19 Dec 2002
The Advertising Standards Authority has upheld a complaint against travel web site Expedia.com from
Troubled United Airlines selects Mediaedge:CIA
19 Dec 2002
, with the Chapter 11 proceedings allowing it time to restructure. The airline last week mailed customers, travel ...
OFT looks into MyTravel price claims
19 Dec 2002 | by DANIEL ROGERS
of its 700 high street travel agencies (Marketing, December 12). But rivals such as TUI UK managing ...
Virgin Flightstore targets travel industry
18 Dec 2002 | by Claire Billings,
LONDON - Virgin Flightstore, the online booking service for the travel industry, is using a...research that showed that the majority of independent travel agents think that Virgin Flightstore only ... : "The independent travel agents are an important market to us. From the research, we felt it necessary ... over an eight-week period in UK trade travel titles Travel Weekly, Travel Trade Gazette and Travel ...
Mediaedge:cia launches branding campaign for Kuoni
13 Dec 2002 | by Jennifer Whitehead,
LONDON - Mediaedge:cia is behind a new £1m-plus advertising campaign for the travel company Kuoni...for the first time. Creative for the campaign, which shows some of the exotic destinations the travel company ... will include the travel sections of the Evening Standard and Telegraph websites, and print ads will appear in the travel sections of the national press. Hamish Davies, business director at Mediaedge:cia, said: "This ...
JWT unveils poster campaign for Smirnoff Ice free travel
13 Dec 2002 | by JENNY WATTS
year of sponsoring free travel across the Underground, London's buses and the Docklands' Light Railway...campaign, worth around £1.5 million, and gives Smirnoff Ice joint sponsorship of free travel throughout ...
TBWA develops new posters for Thomas Cook ad campaign
13 Dec 2002
TBWA/London has created a £1.7 million poster and magazine campaign for the travel specialist
MyTravel to use outlets for ad blitz
12 Dec 2002 | by DANIEL ROGERS
and is instead converting 700 travel agency windows into 'ad hoardings'....director Steve Endacott. "The predominant travel messages customers will see this December will be ours ...
DIRECT BRIEFS: ATOC kicks off two-week promotion campaign
12 Dec 2002
travel across the UK rail network, as opening the door to new places and experiences.
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