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AKQA creates festive Pot Noodle film

03 Dec 2010 | by Sarah Shearman

The agency's "noodle van is here", made by production company A Large Evil Corporation, is a satirical take on classic Christmas ad campaigns. The one minute 15-second animation shows a brightly lit Pot Noodle van attracting attention as it travels through a town. The driver, dressed in a Father ...

McDonald's in fresh push to combat 'McJob' perceptions

25 Nov 2010 | by Sarah Shearman

working at McDonald's. The campaign also includes the work of a McDonald's film crew who travelled ...

Profile: Power behind The King

03 Nov 2010 | by John Reynolds

. Travelling has been a necessary element of Power's career, which has spanned roles at tea and coffee ...

Don't make a promise you can't keep

18 Aug 2010 | by Kim Benjamin

,' says Celia Pronto, marketing director at STA Travel. The travel operator has a 'price-beat guarantee ... -street or online travel agents. Pronto believes that the key issue with any promise-based campaign is to ensure ...

McDonald's confirms volunteer sponsorship of London 2012

09 Jul 2010 | by John Reynolds

tickets and travel advice. In addition to a headline sponsor, LOCOG is looking to sign up a series of tier ...

Master, Nadav and Telfer Triumph at Campaign Photo Awards

07 Jul 2010 | by Suzanne Bidlake

was counteracted with his headband, which is a bowtie. Travel Leisure Title See the tennis stars ...

Generation why?

25 Jun 2010 | by Jim Moffatt and James Temple, R/GA London

If we could travel back in time to the court of Henry VIII, the people most in fear of their lives (other than his wives and cardinals) were those involved in the publishing and distribution of books and pamphlets. The radical new technology of the printing press was seen as an incredibly dangerous tool ...

The Social Experience Economy

25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk

that is building functionality within Facebook, using social functionality to add value to the group travel ...

Power 100: Next Generation

02 Jun 2010 | by Nicola Clark

in an ivory tower - when Heathrow's Terminal 5 launched, she was on hand to offer travellers support. 'It ...

Marketing's Power 100

26 May 2010 | by Nicola Clark

Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.

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