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Campaigns: Tourism - Burlesque beauties take off for Virgin

. It was also a time when the UK travel industry was battling against extreme weather conditions, which had...viral fodder, vital for travel PR campaigns. The number of YouTube hits illustrated ...

Campaigns: Cult movie boosts appeal of Brighton

.com - To highlight Brighton's quirky, retro side. Strategy and plan Rooster targeted travel journalists ... of York's Picturehouse in Brighton. Invitations to the film and the premiere were sent to key travel ... leading up to the film's release, Brighton Rock-themed features appeared in the travel pages of The Times ...

Voluntary sector - Stroke Association challenges footie fans

each day to track his progress. A travelling team also tweeted from each location. MEASUREMENT ...

Top 150 table reveals PR industry has bounced back from recession

merged, and in January this year Four Communications Group acquired travel agency BGB. Lansons ...

Brits and their bank holidays

patterns will be broken as people are working less, and will be willing to travel further and spend more ... , giving them a lengthy eleven day holiday. Based on travel agents reported booking increases, an extra ... 275% increase in searches for holidays to escape the UK for this period. While travel agents ...

Marketers need to catch up with the multi-screen consumer

, 20% more have booked more holidays or made travel arrangements (77% vs. 64%) and 13% more are better ...

A year in media: Press facing big challenges next year

sectors come under their own pressures. Travel is another sector that we see reducing adspend here ...

Video-on-demand hits the mainstream

-34 year olds have accessed VoD content outside their own home 5% whilst travelling and 14% at work ...

Using mobile for successful and innovative comms planning

travel information, but entertainment based functions are also on the rise, e.g. social networking ...

Why is online advertising still failing to engage consumers?

% 7% Travel 13% 12% 14% 16% Leisure Gaming 13% 19% 7% 1 ...

 

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