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On The Campaign Couch...with JB

27 Oct 2011

. What kind of agency are you, I wonder? Q: A marketing director writes: I'm about to travel ... ", is invaluable on such occasions. Do you think it's permissible to charge his travel costs to the company given ...

Rory Sutherland: How Michael O'Leary has spoiled yield management for all

01 Jul 2011 | by Rory Sutherland, Vice-Chairman, Ogilvy Group UK

gains through better use of resources (fewer trains travelling empty, and so on). But this vital idea ...

Jeremy Lee: Shops should think about their location, location, location

12 May 2011 | by Jeremy Lee

part in the process, do the more junior media buyers need to travel into central London to do ...

Russell Davies: Why planners could learn a lot from the Middle East's youth

21 Apr 2011 | by Russell Davies

I'm not a fan of business travel - I'd rather be in a caravan in Wales. But, I have to say, once I got to my meeting and started hanging out with planners from across the Middle East, I had an incredibly fascinating couple of days. The first thing that struck me, of course, was that they'd been ...

 

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