31 May 1996
| by JOHN-PIERRE JOYCE
FFr2 million (pounds 253,000) promotional
push into the European travel market....Royal Air Maroc, Morocco s state-owned national airline, has hired the
Grayling Group to handle a FFr2 million (pounds 253,000) promotional
push into the European travel market.
Grayling ...
will be targeted specifically at business and leisure
travellers, travel agents and tour operators through a ...
31 May 1996
AT Mays, the UK s biggest independent travel agency chain, has signed up
Results PR in an effort...AT Mays, the UK s biggest independent travel agency chain, has signed up
Results PR in an effort ...
in Gatwick and Corby, was appointed last week
over three other travel specialists. It will carry out a six ...
-largest travel agent in the UK after Lunn Poly and Going Places, is planning to expand its 417 branches to 500 ...
31 May 1996
like a Bobbited
organ.
It was, they said, The best incentive ever to travel Eurostar ...
class Eurostar travellers of yore, received the
rather novel promotion, teasingly wrapped in a white ...
31 May 1996
| by STEVE BEVAN
straight from university, lured by the buzz of big business and the
prospect of travel.
Although ...
30 May 1996
Leisure , targeting leisure travellers, will run parallel to Dreams ,
which targets business travellers...British Airways has unveiled the second part of its pounds 100m branding
campaign through M Leisure , targeting leisure travellers, will run parallel to Dreams ,
which targets business travellers. Two people dancing in the air above a
lake, a child driving a car on the in ...
30 May 1996
itself from the mass of
discounts on cross-Channel travel by offering a clear pricing strategy ...
24 May 1996
| by HARRIET MARSH
, he has his work cut out.
Coming to the job from the business-to-business travel arena, Jones ...
. He s a travel man, a
sales guy and a manager whose is enormously enjoying the advertising
role ...
-president of Eaton
Travel. His task was to stop the company haemorrhaging cash. He stemmed
the flow successfully ...
24 May 1996
| by DANNY ROGERS
the growth will be driven by a desire to cut
travel budgets, the trend towards teleworking (employees ...
of interviewing BT s customers or personnel
without having to travel long distances.
Holmes and Marchant ...
time costs involved in international travel.
Barry Leggetter adds: We will use the technology ...
24 May 1996
| by HARRIET GREEN
in front of travellers at an airport.
JWT s cable television ads starring Dawn French also attracted ...
23 May 1996
travelling together a combined fare of pounds 99.
Students will be able to travel for pounds 49 from mid-June. The aim is
to encourage younger travellers. Eurostar is the train for everyone,
said ...
.
Meanwhile, business travellers will be able to exchange first-class
tickets on Eurostar for travel ...