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NEWS: Safeway ABC to aid travel offer

that it is setting up a dedicated travel booking service....Safeway is further breaking down the increasingly blurred barriers on the high street with news that it is setting up a dedicated travel booking service. From the new year, holders of Safeway s ABC loyalty card scheme will be able redeem points for discounts on any holiday from the major travel ...

MARKETING MIX: HOBBY HORSE; An addiction for news makes me suffer CNN blues

ll be relieved to know that I ve done it. So you won t be treated to a diatribe about travel...It s not been easy to stop myself writing about the horrors of charter airlines this week, but you ll be relieved to know that I ve done it. So you won t be treated to a diatribe about travel ... of business traveller who finds them compelling. For all its supposed usefulness to World Leaders ...

ADVERTISING & PROMOTION: CAMPAIGN OF THE WEEK; DRINK-DRIVING

. Refusing to travel with your drunk boyfriend could save you. ...

MARKETING MIX: Persuaders persuaded

driving. On my return to the office, my secretary asked if I had collected the travellers ...

NEWS: Bank war on the cards as Amex ties in NatWest

in conjunction with retailers, travel companies, airlines and car companies. The cards will offer a deal ... Airlines to issue a corporate card for travel expenses on the Amex network. The deal is expected ...

NEWS: Former Wickes man moves into role at Granada

David Bradley, the former group marketing director for troubled DIY chain Wickes, has been appointed to the new role of sales and marketing director for Granada Road Services. His job will be to amalgamate the sales and marketing activities for the Little Chef restaurants and Travel Lodge motels ...

MEDIA: MEDIA WATCH; celebrity titles

and fragrance houses, such as Lancâ„¢me, Guerlain and Estee Lauder. Other advertisers come from the travel ...

ANALYSIS: Why Going Places wooed Blind Date

as the precursor to the introduction of more sophisticated marketing techniques at the travel agent. The firm ...

MARKETING MIX: The castaway client

), an Internet link will mean little to me. My most essential object will be a Grundig travellers short ...

NEWS: Diners Club seeks agency to court business market

travellers....travellers. The company, which is continuing to use its existing firm Affinity Consulting to support ... agency to reflect a corporate refocus, away from the travel press, towards financial services and business media. It is important for us to talk to financial directors and travel-buying managers ...

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