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Consumer - Chillisauce woos hacks to sample activitydays

16 Sep 2005 | by Mary Cowlett

boss'. The Guardian's G2 ran a three-page feature on 4x4 GPS driving, while travel trade media, including Travel Weekly and Travel Trade Gazette, published interviews with Chillisauce marketing director ...

Republic hired

19 Aug 2005

national profile. It is positioning its range of machine-readable travel documents and facial biometrics

Healthcare: At a Glance - European code of practice tightened

17 Jun 2005

of the meeting, and should not involve travelling beyond what is needed'. Which rules out jetting off to Hawaii... In the majority of cases, yes. Also, doctors can have accommodation and travel costs paid ...

Healthcare: Roche unveils first hires to revamped team

17 Jun 2005

Brown, who quit to go travelling (PRWeek, 11 March). The Roche UK PR arm continues to be run by head ...

Media Relations: Wine brand plays on Englishness

13 May 2005

Chapel Down marketing manager Caroline Stockley said the agency will target broadsheet food and travel supplements, food, fashion, bridal and travel magazines. It has hired Tunbridge Wells-based Hamilton PR, after completing a rebrand of all its wines under the premium Chapel Down label. Hamilton ...

Healthcare: Herbal medicine maker hires Pure

13 May 2005

Pure Public Relations has been charged with winning greater coverage for the firm, which makes brands such as Valerina Night-Time and Aqualette, outside its traditional consumer health media targets. The agency is targeting travel, lifestyle and bridal titles as it seeks to build more 'mainstream' brand ...

Whitbread to overhaul restaurant PR strategy

29 Apr 2005 | by Tom Williams

Whitbread's non-restaurant businesses, David Lloyd Leisure and Premier Travel Inn. David Lloyd Leisure does ...

Campaign: Travel sickness presented as a hazard - Healthcare PR

01 Apr 2005 | by Adam Hill

Spink Consumer Relations with creating awareness of its established OTC travel sickness prevention ... To drive sales by raising the profile of Stugeron 15 as a long-lasting travel sickness remedy for the whole ... it did not have the obvious angle of a new product to plug, the PR team identified that travel sickness ...

Campaign: Second Opinion

01 Apr 2005

Liz Jones, head of healthstyle at Lexis PR, has handled PR campaigns for Kwells' travel sickness...Diarrhoea, haemorrhoids and travel sickness: from personal experience I know these subjects ... . But Spink Consumer Relations' strategy for the Stugeron 15 campaign, identifying that travel sickness has a ... emphasis should have been placed on the message that family journeys are more enjoyable when travel ...

Media relations: Sputnik eyes position as authentic Russian vodka

18 Feb 2005 | by Richard Cann

Sputnik, distributed in the UK by Russian Vodka House (RVH), is looking to build its regional distribution in its second year of marketing activity in the UK. It is understood that the PR drive will kick off in April and travel across the UK, from city to city. Media relations will concentrate ...

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