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Asda to offer own-brand insurance

Asda is to launch a branded travel insurance service in its first venture into own-label financial...Asda is to launch a branded travel insurance service in its first venture into own-label financial services. From today (Wednesday), the supermarket will offer four Asda for Travel ... in developing the travel brand from the initial strategic paper and product recommendations through ...

DIRECT: First Choice’s DM job to Manifesto

, including direct mail, telemarketing and links to First Choice s web site. The travel firm s web ... holidays through other travel agents, First Choice set up its own travel agency brand, Travel Choice, earlier this year. First Choice, which is the UK s third biggest travel operator behind Thomson ...

Heineken

the late traveller. The second advertisement, called Pool , features a father and son playing pool in a...to pick up the late traveller. The second advertisement, called Pool , features a father and son ...

CAREERS: Company CV - First Choice

Choice launched a new shop format, Travel Choice. There are plans to roll out 200 shops. Some ...

ANALYSIS: 1999 Awards set for high-calibre entrants - The Relationship Marketing Awards return for a second year to reward the best in one-to-one communications - now at the heart of every marketing sector and level

Financial, insurance and professional services Motor Retail Travel and leisure Best use ...

Briefs

-ticket, the electronic ticket system it launched in 1997. It will send mailings to 14,000 business travel consultants ...

Will BA take off again?: BA has just endured one of its worst years, but is confident it now has a recovery strategy in place. Danny Rogers outlines the strategy and the marketing plans

air travel. Nevertheless, Ayling s chosen direction has delivered a series of extra body ... announced a pounds 200m investment in new lounges in the sky for long-haul business-class travellers ... Europe will be overhauled in September, Concorde refurbished by next May and even World Traveller ...

INTERNET: Real-world outfits make most of net - A wide range of businesses are taking steps to benefit from the explosion of e-commerce

over the internet) in book, CD, travel and auction markets have done a great deal to pioneer ...

DIRECT MARKETING: Putting direct mail through its paces - What distinguishes the effective piece of DM from the one filed in the bin? Holly Acland asks a range of recipients for their comments

,000. But for every piece of direct mail that does elicit a response, there is plenty which travels swiftly from ...

DIRECT: Virgin Direct boasts best UK call centre

, managing director of BPS Teleperformance, said: In some sectors, such as retail, travel and consumer ... -centres are those operated by consumer goods and travel companies. BPS also conducted a call centre survey ...

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