18 Oct 1996
| by GLEN MUNRO
Travel Bursary
Timescale: January - June 1996
Budget: pounds 100,000...Dreams Travel Bursary
Timescale: January - June 1996
Budget: pounds 100,000
This year, Whitbread Beer Company pledge pounds 25,000 of sponsorship to
a Heineken Export Travel Bursary in a bid to raise the profile of its
Export Lager.
The creation of a travel bursary was recommended by Cohn ...
19 Jul 1996
Specialist travel PR consultancy Keith Tottem Associates has won an
estimated pounds 25,000 fee...Specialist travel PR consultancy Keith Tottem Associates has won an
estimated pounds 25,000 fee account from the Antigua and Barbuda Tourist
Office. The agency will promote both islands as tourist destinations in
the wake of Hurricane Luis, which hit the islands last September.
Seventy per cent ...
15 Mar 1996
Travel and outdoor clothing brand Rohan Design has turned to PR firm The
Wright Partnership in a...Travel and outdoor clothing brand Rohan Design has turned to PR firm The
Wright Partnership in a bid to broaden its appeal away from ramblers,
fishermen and followers of country pursuits . The brand, now part of the
C designed solely with a purpose in mind rather than a fashion
statement ...
25 Jan 1996
to improve relations with travel agents....to improve relations with travel agents.
The initiative is the brainchild of Bill Dix, Le Shuttle ...
.
The company is also looking at the launch of a frequent traveller
service in the spring. Details remain ...
unit is headed by Ruth Dawson, marketing manager for
travel agents, and will be responsible ...