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Think BR: When the Chinese talk about air... what does that mean?

28 Dec 2011 | by John Coll

and products coming from the west. They look to realise the ambition for travel for personal ...

Masterclass: Branded content

23 Dec 2011 | by Trevor Clawson

to the nth degree. "You're really looking at engagement. How far the content travels and how many people ...

Lastminute.com hires Adam & Eve to £6m creative account

20 Dec 2011 | by Alex Brownsell

In recent years, the travel and entertainment company has focused on positioning its site ... roots as a website of choice for last-minute travel booking. Adam Eve, which has won the account ... , we are very proud to have this opportunity to re-assert their unique positioning in the travel market." ...

Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

mobility is aired. - Travel comms specialists including Hills Balfour's sister agency HB Portfolio ... thousands of travellers stranded across the world RECESSIONARY SPIRIT OF THE YEAR Unity co ...

The W factor wows London, John Doe Communications

16 Dec 2011

and online across travel, luxury and entertainment media. The PR team secured sustained coverage across all ... brand, not just a travel destination. In the six months before launch, we worked with key influencers ... to securing travel reviews across all key titles, the launch campaign achieved more than 450 pieces ...

First Choice kicks off £3m relaunch campaign

15 Dec 2011 | by Loulla-Mae Eleftheriou-Smith

see this as an ideal opportunity to make First Choice stand out from all other major travel brands ...

Hills Balfour makes cuts as travel sector faces tough 2012

15 Dec 2011 | by Sara Luker

Leading travel PR consultancy Hills Balfour has downsized its workforce as agencies across...in travel, with the value of Thomas Cook's shares collapsing by 75 per cent, hikes in Air Passenger Duty and cuts in government funding for tourism boards. Another travel agency, Rooster, has experienced ... the cuts were being made to UK consumer travel budgets as the focus shifted to target the growth markets ...

This is England '88 delivers three million viewers for C4

14 Dec 2011 | by Maisie McCabe

of the travelling community has consistently delivered high ratings for the broadcaster and last night ...

118 118 launches fleet of free cabs for London revellers

14 Dec 2011 | by Sara Kimberley

their travel through our directory of taxi services, we also wanted to give Londoners a little something extra ...

CBS Outdoor adds Bluetooth to London bus ad offering

12 Dec 2011 | by Maisie McCabe

Through a CBS Outdoor partnership with mobile media owner BlisMobile, advertisers will be able to offer additional content to people travelling on 100 buses operating on the so-called "gold routes ... prompt travellers to turn on the Bluetooth connectivity on their handset and accept a message to download ...

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