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Case Study: The Automobile Association - How a big idea put the AA back together

information evolved into full travel agency services selling holidays. In 1993 the AA launched ...

Lastminute.com in review of trade and consumer PR

general provider of lifestyle products rather than just a travel retailer....tickets and gifts, as well as a reseller of travel products. The task involves media relations and events targeted at the consumer, travel and trade press. It is understood the internet business also ...

MEDIA BRIEF: Conde Nast hires Sanai

title Arrival for travel company Sovereign.

HOTLINE: Air Miles hires Naked for forthcoming re-brand

-brand. The company has recently severed ties with British Airways and will be re-named The AirMiles Travel Company

Global round-up

forestry and develop woodland. BANGKOK: The Pacific Asia Travel Association (PATA) has received an award from the Asian travel and tourism newspaper TTG Asia for its crisis management campaign during the Sars ... of Tourism and national travel organisations in Southeast Asia. PARIS: French radio network, NRJ Group has ...

MEDIA: BBC launches foodie mag

advertisers. The strapline is 'eating, living, going places', and the magazine includes a travel section ... and travel.' Christine Hayes, former editor of IPC's Bride To Be magazine in Australia, started this week ... , food director Mary Cadogan, food editor Lulu Grimes and travel consultant Suzanne King. Hayes reports ...

First Choice Holidays to sponsor coming series of I'm a Celebrity

and viewer competitions. The travel company will be the second sponsor for the show - V energy drink ... brand for our chain of 320 travel agents and our airline as well as our main holiday brand." ...

Public sector round-up

TOURISM: VisitBritain is promoting special maps showing the locations of more than 60 Hollywood blockbusters and Brit-flicks as part of its latest campaign to persuade foreign tourists to come to the UK. The maps are being sold to coincide with the World Travel Market Conference that has been taking place ...

Stop press

series. Kudos starts work on the £35,000 account for an initial six months in December . TRAVEL: Hills ...

CLOSE-UP: NEWSMAKER - Bupa's quiet revolutionary values its compassion

, nursing homes, hospitals, its Spanish subsidiary Sanitas and new businesses such as dental and travel ...

 

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