20 Dec 1999
to the high street travel agent....- Lunn Poly and Kit Kat have joined forces in a direct mail campaign aimed at encouraging traffic to the high street travel agent.
The pack is designed by McCann-Erickson Manchester and will feature a Kit Kat bar, personalised letter and pre-booking offer.
It will be sent to 10,000 of Lunn Poly ...
20 Dec 1999
to the high street travel agent....- Lunn Poly and Kit Kat have joined forces in a direct mail campaign aimed at encouraging traffic to the high street travel agent.
The pack is designed by McCann-Erickson Manchester and will feature a Kit Kat bar, personalised letter and pre-booking offer.
It will be sent to 10,000 of Lunn Poly ...
20 Dec 1999
| by JOHN WEBSTER, Chairman Of The Jury
- offering travel and
entertainment bargains - and become an e-commerce pioneer with ambitious
expansion ...
17 Dec 1999
| by JENNY WATTS
means he can now be contacted as he travels
around the world....Father Christmas takes centre stage in the latest One2One ad, which
shows how his mobile phone means he can now be contacted as he travels
around the world.
As with previous ads in the campaign, the latest commercial features
those close to Father Christmas talking about his life ...
17 Dec 1999
| by EMMA HALL
Handbag.com, the joint internet venture backed by Boots and
Hollinger Telegraph New Media, is reviewing its advertising account held
by J. Walter Thompson.
The site offers news and discussion on items of interest to women such
as arts, careers, news, relationships, travel, health and beauty ...
17 Dec 1999
| by JOHN QUELCH, Dean of London Business Sc
action is the order of
the day. At the same time, cheap foreign travel, ever lower
telecommunications ...
17 Dec 1999
| by CAROLINE MARSHALL
consultancy, @JWT ... DMB Arcy ...
Emap Elan makes its travel debut with Escape Routes ... the Ogilvy group ...
16 Dec 1999
| by STEPHEN CHANDLER, an account director a
We ll give a bottle of champagne to the first randomly selected
entry correctly identifying the company below. It has an advertisement
within the appointments section of this week s Marketing. Fax your
answers to 0171 413 4504.
This week s mystery company is a global travel, financial ...
16 Dec 1999
| by DANNY ROGERS
-of-sale promotions at Thomson s 3500
preferred travel agents , a direct mail campaign and a PR drive.
We ...
with a door-drop to one million
homes and targeted mailings to 500,000 previous Thomson travellers from ...
16 Dec 1999
| by BHAVNA MISTRY, editor of Marketing Even
favourites.
A typical engagement would cost around pounds 450, plus travel and
accommodation ...