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INTERNATIONAL: MEDIUM OF THE MONTH - News, business, travel, sport ... in 22 minutes. Eleanor

every 22 minutes, you ll hear business news, travel, sport and two sets of headlines. In fact...You give us 22 minutes. We ll give you the world, is the boast from the New York radio station, 1010 WINS. To translate this from mediaspeak, WINS is a rolling news service on a cyclical format, so every 22 minutes, you ll hear business news, travel, sport and two sets of headlines. In fact ...

Branding boss in Travel Inns post

Whitbread Hotels has appointed a new marketing director to head up its budget hotel brand Travel...Whitbread Hotels has appointed a new marketing director to head up its budget hotel brand Travel Inns, ahead of the chain s first brand building push next year. Guy Parsons, 34, joins from ... Pearce We are developing a five-year strategy which will position Travel Inns as the number one brand ...

Media: In Brief - Flextech’s transactional travel

Flextech - supplier to the UK cable and satellite market - is to launch a transactional travel...Flextech - supplier to the UK cable and satellite market - is to launch a transactional travel channel in the UK. The new channel will offer a travel information and booking service in the home via TV. Programmes will show destinations, resorts and hotels and will offer travel-related services ...

, will travel

Since the Hoover fiasco, clients have tended to cringe whenever the idea of travel...Since the Hoover fiasco, clients have tended to cringe whenever the idea of travel ... -value weekend breaks and other travel packages. Now, Thomas Cook Promotions, working with the Institute of Sales Promotion, has produced The Little Red Book, which it modestly terms the ultimate travel ...

markets, brands need a clear identity Holsten Export has achieved this with its own travelling Bier Fest

There s no denying that the lager market is huge. The on-trade demand alone was estimated to be worth pounds 6.6bn last year, according to Mintel.

INTERACTIVE: The Hercules film travels online to capture a male teenage audience - CASE STUDY

Marketing grown-up films, such as the Full Monty, on a grown-up medium, the Internet, may be child s play, but how do you persuade teenage males to visit what is essentially a site for a children s film?

INCENTIVE TRAVEL: Breaks with tradition - Incentive travel firms are opting for unusual

of service is de rigueur and where the activity programme is memorable. The road less travelled ... for widely-travelled computer resellers, it too turned the tables, taking the group into the belly ... sailing. Director of travel operations at The Travel Organisation (TTO) Shaun Casey points out: Often ...

ADVERTISING & PROMOTION: Travel’s true cost exposed

Airlines and holiday companies are to be forced to include all the hidden costs of travel...Airlines and holiday companies are to be forced to include all the hidden costs of travel ... on the true costs of travel. The decision has been welcomed by consumer affairs minister Nigel Griffiths, the Association of British Travel Agents and the Association of Independent Tour Operators. It cannot ...

INTERNATIONAL BUSINESS MEDIA: INFLIGHT MAGAZINES GO BUSINESS CLASS - Business travellers trapped

schedule which includes business travellers: I don t view inflight as stealing money from other print ... Airways High Life magazine keeps the attention of all sorts of travellers, both business and leisure ... is specifically aimed at frequent business travellers making short-haul hops in Europe. Although it has seen its ...

Web revolution?/Digitally, they say the US is two years ahead of the UK. Nigel Morris travelled West

and assorted digital travellers about their social and cultural vision of tomorrow. One of the most ...

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