19 Dec 1997
| by ELEANOR TRICKETT
every 22 minutes, you ll hear business news, travel, sport and two sets
of headlines. In fact...You give us 22 minutes. We ll give you the world, is the boast
from the New York radio station, 1010 WINS. To translate this from
mediaspeak, WINS is a rolling news service on a cyclical format, so
every 22 minutes, you ll hear business news, travel, sport and two sets
of headlines. In fact ...
18 Dec 1997
| by JEREMY BULLMORE
Whitbread Hotels has appointed a new marketing director to head up
its budget hotel brand Travel...Whitbread Hotels has appointed a new marketing director to head up
its budget hotel brand Travel Inns, ahead of the chain s first brand
building push next year.
Guy Parsons, 34, joins from ...
Pearce We are developing a five-year
strategy which will position Travel Inns as the number one brand ...
05 Dec 1997
| by JULIETTE GARSIDE
Flextech - supplier to the UK cable and satellite market - is to
launch a transactional travel...Flextech - supplier to the UK cable and satellite market - is to
launch a transactional travel channel in the UK. The new channel will
offer a travel information and booking service in the home via TV.
Programmes will show destinations, resorts and hotels and will offer
travel-related services ...
04 Dec 1997
| by KEN GOFTON
Since the Hoover fiasco, clients have tended to cringe whenever the
idea of travel...Since the Hoover fiasco, clients have tended to cringe whenever the
idea of travel ...
-value weekend breaks and other travel packages.
Now, Thomas Cook Promotions, working with the Institute of Sales
Promotion, has produced The Little Red Book, which it modestly terms
the ultimate travel ...
04 Dec 1997
| by KEN GOFTON
There s no denying that the lager market is huge. The on-trade
demand alone was estimated to be worth pounds 6.6bn last year, according
to Mintel.
14 Nov 1997
| by MAIRI CLARK
Marketing grown-up films, such as the Full Monty, on a grown-up
medium, the Internet, may be child s play, but how do you persuade
teenage males to visit what is essentially a site for a children s
film?
13 Nov 1997
| by SHARON GREAVES
of service is de rigueur and where the activity programme is
memorable.
The road less travelled ...
for widely-travelled computer resellers, it too turned
the tables, taking the group into the belly ...
sailing. Director of travel operations at The
Travel Organisation (TTO) Shaun Casey points out: Often ...
13 Nov 1997
| by PATRICK BARRETT
Airlines and holiday companies are to be forced to include all the
hidden costs of travel...Airlines and holiday companies are to be forced to include all the
hidden costs of travel ...
on the true costs of travel.
The decision has been welcomed by consumer affairs minister Nigel
Griffiths, the Association of British Travel Agents and the Association
of Independent Tour Operators.
It cannot ...
24 Oct 1997
| by PIPPA CONSIDINE
schedule which includes business travellers: I don t view inflight as
stealing money from other print ...
Airways High
Life magazine keeps the attention of all sorts of travellers, both
business and leisure ...
is specifically aimed at frequent business travellers
making short-haul hops in Europe. Although it has seen its ...
17 Oct 1997
| by NIGEL MORRIS
and assorted digital travellers about their social and
cultural vision of tomorrow. One of the most ...