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Net-a-Porter partners The Dorchester for first 'micro app'

. The project is targeting an audience of "affluent, well-travelled, fashion-loving women" by tapping ...

Mobile tech firm Sevenval calls in Liberty for first UK campaign

The German software firm, which provides web and mobile marketing solutions for clients such as Panasonic, Waitrose and Adidas, launched in the UK at the end of last year. Liberty will handle media relations and events, targeting key industries such as automotive, financial services, retail and travel ...

Rob Grimshaw talks mobile and the FT's biggest challenge yet

Speaking in the FT s Southwark Bridge, London office the week after chief executive John Ridding called for staff travel to be restricted to "essential business" amid fears of a tightening advertising market, we can assume New York-based Grimshaw is not here for the pumpkin carvings. Since becoming ...

Samsung ties with artists for 'creative' Note campaign

The first film in the Breakfree series, which debuts this week, features guerrilla textile artist Olek travelling the UK in a knitted taxi and adorning various landmarks with colourful knitted items. This has already included putting pink knitwear on Anthony Gormley s Iron Men sculpture ...

Oxford Circus and King's Cross among first to receive Wi-Fi

around the capital with up-to-the-minute TfL travel information, access social media whilst they wait ... customers will soon be able to connect to the internet for live travel information while ...

Perveen Akhtar: Making a smart move

-month sabbatical, travelling to meet friends at various stop-offs including Hong Kong, Bali and Thailand. She ...

Helen Edwards on Branding: The inside track

as any for what will sell. In Apple's technology sector, and others such as travel and fashion ...

InterContinental Hotels Group launches seven mobile apps

strategy by making our brands more accessible to today's travellers who seek solutions that assist them through every step of the travel-planning process. "Our initial iPhone efforts were targeted at our ...

Lloyds TSB and Visa to push cashless payments for Olympics

to travel. Nokia is already preparing to use NFC to roll-out rich media campaigns. ...

Think BR: SXSW Interactive...It's all about the second screen

this year. Nigel Gwilliam, digital consultant at the IPA, travelled to Texas, so you didn't have to.

 

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