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Coca-Cola Christmas: The 50s

25 Dec 2011 | by Georgina Brazier

used for this 1953 ad was later adapted for the 1956 Coca-Cola Santa Claus. The toys disappeared and ...

Coca-Cola Christmas: The 60s

25 Dec 2011 | by Georgina Brazier

Coke and playing with the toys he has delivered. In the 1936 artwork, Santa is also featured playing ...

John Lewis bucks downward trend with record sales

19 Dec 2011 | by Matthew Chapman

service." John Lewis says sales were driven by good performances in the electronics, toys and home ...

Kids' tablet computers dominate top toys list

19 Dec 2011 | by Matthew Chapman

Technology products are dominating the list of the top 10 best-selling toys this Christmas...toy in the run up to Christmas. This year's most successful toys are largely in line with ...

Is it irresponsible to play up pester power in the current economic climate? The Marketing Society Forum

08 Dec 2011

suggest that there is anything wrong with retailers who stock children's toys, not to mention criticising ...

Air New Zealand challenges public to solve mascot murder

02 Dec 2011 | by Loulla-Mae Eleftheriou-Smith

Air New Zealand has partnered with Hasbro, the toys and games company, to create an online version ...

Moshi Monsters to take on Haribo with sweet launch

14 Nov 2011 | by John Reynolds

in 2008. It has since moved into other categories, which include toys and books, and it has even ...

29 under 29: Not the usual suspects

10 Nov 2011 | by Kate Magee

hospitality sales, grown the agency's business with Leapfrog Toys by 50 per cent year on year and played a key ...

Christmas shopping: profiling parents

07 Nov 2011 | by Alice Dunn

, almost three times as likely as the average parent to have spent over 200 on kids toys and games in the ...

Toys

02 Nov 2011

- Describe yourself in three words. Down to earth. - What would you be if you weren't a brand manager? Either a political analyst or a journalist. - What advice would you give someone starting their marketing career today? Ask yourself, are you passionate enough and do you really care? -...

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