Search results for "Tesco"

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Arif Durrani: Facebook's UK advisory board creates a stir

02 May 2013 | by Arif Durrani

ZenithOptimedia, as well as Coca-Cola, EE, PepsiCo, Tesco and Unilever. The lack of creative input is no accident ...

Austerity is biting beyond those living on £53 a week

11 Apr 2013 | by Jeremy Lee

of Tesco and Harvester. Their ultimate goal, of course, was to impress these modern-day dream-makers ...

Arif Durrani: Mediabrands restructure goes beyond retaining Tesco

14 Mar 2013 | by Arif Durrani

chief executive of Initiative and whether Tesco might be preparing to review its 20-plus-year...relationship with the UK s largest retailer. Last year, Tesco s media billings were in excess of 80 million ...

Sainsbury's has a lot going for it, but where's the soul?

28 Feb 2013 | by Danny Rogers

brand, Sainsbury s is doing pretty well. It has taken market share away from Tesco, it has shown modest ...

Advertising will fail unless it is underpinned by trust

14 Feb 2013 | by Danny Rogers

are about trust. So when Tesco or Findus sells us horsemeat dressed up as beef, or Barclays fixes ...

A view from the bottom

31 Jan 2013 | by Richard Williams

then. OK, it s not all wine and Lucky Voice. My first job in advertising was working on Tesco trade ...

And the survey says: keep those belts tight

29 Nov 2012 | by Claire Beale

. All this before the agency s biggest client, Tesco, quit. The good news is that agency income ...

Richard Exon: Adland on standby as taxing times lie ahead for brands

25 Oct 2012 | by Richard Exon

's "one nation" idea (the equivalent of Tesco revealing that Wieden Kennedy's pitch-winning idea is ...

Jeremy Lee: Can Stephen Fry and the whiners leave us to enjoy the Games?

02 Aug 2012 | by Jeremy Lee

, Coca-Cola, Kenco, Orange, Tesco, Walkers, Arla Foods and Twinings. Oh, and Direct Line, WHSmith, Calor Gas ...

Ian Darby: W&K's Tesco scoop is a triumph for creativity

26 Jul 2012 | by Ian Darby

, Wieden Kennedy's capture of the Tesco ad business involves a brand that realises that advertising can ...

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