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Austerity and the need for optimism

Tesco or year-round sales - now even the Pope has been sending us signals that he gets it and is not ...

Real-time pricing: coming to a store near you

commercial sensitivities around discussing pricing-related issues. Grocers Tesco, Asda and Sainsbury s have ...

Barclaycard claims antidote to daily deals 'fatigue' with Bespoke Offers service

launch partners including Tesco Direct, British Airways, Virgin Holidays, Shell, Samsung and Starbucks ...

Facebook UK advisory board likely to help trial video ads

, Mindshare, Starcom MediaVest and Aegis, as well as clients Tesco, Unilever, EE, PepsiCo and Coca-Cola ...

Sainsbury's in Lloyds talks over bank acquisition plans

street banks. In 2008, Tesco paid 950m to acquire complete ownership of its financial services joint ...

Blinkbox campaign targets LoveFilm Instant and Netflix

Blinkbox, the film-streaming service owned by Tesco, is turning up the heat on LoveFilm Instant and..., onsite and Tesco platforms. Kate Simon, the group marketing director at Blinkbox, said: "We re a ...

Tesco relaunches Clubcard website to emphasise rewards

Tesco has relaunched its Clubcard website in order to lay the foundations for a more sophisticated

Arif Durrani: Facebook's UK advisory board creates a stir

ZenithOptimedia, as well as Coca-Cola, EE, PepsiCo, Tesco and Unilever. The lack of creative input is no accident ...

Overseas online sales to generate £28bn for British retailers by 2020

taken the likes of Walmart and Tesco. "There are a number of reasons why growth in ecommerce is ...

Is there an algorithm for creativity?

and algorithms to drive purchases will be key." Elsewhere, brands such as Tesco and Ocado already ...

 

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