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BBC and ITV overtaken by digital television for first time

25 Apr 2003 | by Staff,

LONDON - BBC1 and ITV have been overtaken in ratings by digital television for the first time

Advertisers to reach captive audience with taxi television

04 Apr 2003 | by Jennifer Whitehead,

television is launched in the city....driver's head. As well as advertising, the television will also show news and weather updates ...

Television news networks count the high cost of war

01 Apr 2003 | by Gordon MacMillan,

LONDON - Television news networks are counting the mounting multimillion-dollar cost of covering a...has an existing news-gathering agreement with ABC, was understood to have approached the US television ...

Coca-Cola takes $15m stake in College Sports Television

08 Apr 2003 | by Staff,

's first college sports television network, which is devoted to showing college level football, basketball...Launching this week, College Sports Television will provide the most in-depth sports coverage of ...

Sellotape looks to television to strengthen diluted brand name

25 Apr 2003

Sellotape is returning to TV advertising for the first time in two decades in an effort to re-establish a famous brand name that has become a generic.

MEDIA: THE PLANMAN - AN EXPERT'S VIEW. The Planman's glossy and slick but too implausible to be more than a one-off

04 Apr 2003 | by Andy Zonfrillo, MindShare's TV buying managing partner, prefers his television dramas a little more down-to-earth

The pilot of The Planman: so, has ITV found Robbie Coltrane another vehicle to recreate his success in Cracker? On paper, it's got the potential - Coltrane as a Glasgow barrister who believes he can plan the perfect robbery, unlike his clients.

Expedia takes viewers on perfect trip in new TV drive

23 Apr 2003 | by Jennifer Whitehead,

LONDON - Expedia is asking viewers 'What's your perfect trip?' in a new series of television...Tandem films. The television campaign is part of a wider marketing push for the online travel firm ...

Karmarama kicks off a second round of shlomping ads for Ikea

04 Apr 2003 | by Rebecca Beer

Karmarama is launching a new burst of television and press activity to support Ikea's "shlomping

WCRS showcases Caprice lingerie

17 Apr 2003 | by Mark Sweney

The supermodel Caprice is to star in WCRS's latest television campaign for Debenhams to promote the...from press to television, which is now the main medium for the brand. For its branding-focused approach ...

US news to be shown in Iraq as second station launches

11 Apr 2003 | by Staff,

NEW YORK - The US government is planning a second television channel for Iraq, showing subtitled..., targeting Arabic youth. The new television channel is likely to broadcast between five and six hours of ...

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