Search results for "Television"

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Are viewers ready for London Live?

31 May 2013 | by Kantar Media

sustainability of such a venture and, perhaps more pertinently, querying whether hyperlocal television channels ...

Understanding Britain's upmarket ethical consumers

29 May 2013 | by Alice Dunn

similar proportion notice products and brands that appear in television programmes. In line with their ...

The new power of television

17 Dec 2012 | by Sarah Ivey

Social media is breathing new life into television, writes Sarah Ivey, EVP, communication planning...Television: How Social is Revitalizing the Future of TV". Led by the US and China, this new trend is seeing ...

Harnessing the power of household buzz

14 Dec 2012 | by Paul Oronoz

, commercial television arrived. The advent of the internet opened new frontiers for advertisers, creating ...

Olympic Games' impact on big brand sales

09 Nov 2012 | by Tim Eales

with the global event. Take for example the television advertising campaign, Bedroom Olympics, from ...

The breakfast club

11 Oct 2012 | by Sarah Jenkins

stations are no longer just competing with each other or television in the morning but now face an assault ...

CPG brands need to fully embrace the potential of digital women

17 Jul 2012 | by Babita Earle

though the majority of their CPG purchases are made offline. Television is still the biggest ...

The world of smart TV is upon us - it just needs a little fine tuning

10 Jul 2012 | by Steve Evans

take the launch of the long rumoured new television set from Apple to make 'The year of connected TV' a ...

The winner takes it all: charting the winners and losers in a digital world

03 Jul 2012 | by Scott Galloway

activities like chatting with friends, watching television and shopping, all connecting you to the global ...

Social TV: Everybody's talking about it

18 Jun 2012 | by Mat Riches

People have been talking about TV in this country since the first broadcast via Baird Television ...

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