12 Dec 1997
| by POPPY BRECH
even worse than the decision was the condescending way he
explained it on television. That ...
25 Jul 1997
| by JULIETTE GARSIDE
Channel 4 has appointed television PR specialists Roberts Laurence
to handle trade media relations...Channel 4 has appointed television PR specialists Roberts Laurence
to handle trade media ...
13 Jun 1997
| by JOHN-PIERRE JOYCE
attract
companies through the business and trade press, radio and
television.
In addition, Food ...
25 Apr 1997
| by KAREN DEMPSEY
Carlton TV is holding a forum on television sponsorship on May 15
at London s Hotel...Carlton TV is holding a forum on television sponsorship on May 15
at London s Hotel ...
18 Apr 1997
| by TARA NEALON
Two decades ago, not many UK television executives would have
thought that sponsorship would...Two decades ago, not many UK television executives would have
thought that sponsorship would ...
04 Apr 1997
| by ROBERT GRAY
.
The appeal was also reported in features on cause related marketing
broadcast by BBC television ...
14 Mar 1997
| by MAGGIE BROWN
translate their brands into commercial
television programmes, it is expected to pose real problems for big...translate their brands into commercial
television programmes, it is expected to pose real problems for big ...
28 Feb 1997
| by HILARY FREEMAN
distributed to radio stations to
offer as prizes in on-air competitions. The agency set up BBC television ...
24 Jan 1997
| by SUSANNAH STRONG
television. This, coupled
with the extensive national and local cross-media coverage, meant the
campaign ...