to remove filtersTV and direct marketing form the
backbone of 'grey' marketing
07 Nov 2001 | by Sylvia Westall,
LONDON - Television and direct marketing are the most popular and successful ways to target the
Search results for "Television"
Worldpop goes into administration
13 Nov 2001 | by Gordon MacMillan,
director Liam Hamilton, the former managing director of London Weekend Television. If you have an ...
TV and direct marketing form the
DIRECT MARKETING: SELLING DIRECT - Two creative directors present some examples of how they would sell the medium of direct marketing through the medium itself
05 Oct 2001
appears. For instance, only television could tell a joke such as the John West ads. Only posters ...
ITV Digital set to rethink DM brief
21 Sep 2001 | by IAN DARBY
television market, offering customers discounts on shopping facilities and e-mail. Simcocks was ...
Channel 5 to seek new revenue streams
28 Aug 2001 | by Claire Billings,
. Speaking at the Edinburgh Television Festival, Airey said, "We cannot rely on robust revenues coming in. We ...
NTL earns double censure from watchdog
22 Aug 2001 | by Emma Hall,
in their area, or whose properties had never been connected to cable television. Existing NTL ...
Ntl promotes music TV offering through mailing from Rapier
10 Aug 2001 | by IAN DARBY
Rapier has created a humorous direct mail campaign for ntl to offer enhanced music television ...
DIRECT: News in brief
28 Jun 2001
The British Red Cross is launching a direct response television ad through WWAV Rapp Collins, to ...
DIRECT: News in brief
28 Jun 2001
The British Red Cross is launching a direct response television ad through WWAV Rapp Collins, to ...
DIRECT: Carex to target mums in Tequila Manchester task
14 Jun 2001
below-the-line work will feature the 'Squirt' characters created by BDH/ TBWA for the brand's television ads ...
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