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Cadbury dodges TV ad curbs with online Buttons activity

26 Aug 2010 | by Anne Cassidy

rigid Ofcom regulations on advertising confectionery to children on television.

Online video ads fall short in viewer engagement

24 Aug 2010 | by Daniel Farey-Jones

ahead of iPhone/iPad/iTouch ads within applications (1%). Television was attributed impact by the ...

Channel Five returns to Project Canvas

24 Aug 2010 | by Maisie McCabe

television." Five announced it had pulled out of further investment in Project Canvas on 9 July pending ...

Adconion bolsters online video team

19 Aug 2010 | by Sarah Shearman

brands including MTV, VH1, Comedy Central and Nickelodeon. Prior to VBS, he worked at Sky Television for ...

BT's Adam and Jane to have a baby after Facebook crowd sourcing

17 Aug 2010 | by Mark Banham

national television premiere. David James, the marketing director for BT Retail's consumer division ...

Philips calls $100m global digital pitch

13 Aug 2010 | by Daniel Farey-Jones

" online film for Philips' television range. The follow-up campaign this year, "Parallel Lines", took ...

Google loosens policy on trademarks in search ads

04 Aug 2010 | by Sarah Shearman

give them more detail about where they can buy that particular brand of television, where they might ...

Motorola and Verizon team up for tablet launch

04 Aug 2010 | by Jacob Mathias

the set-top boxes for Verizon s pay television service, i ncreased sales of its Android based ...

ASA to cover VoD service providers

02 Aug 2010 | by Daniel Farey-Jones

Television on Demand (ATVOD). The appendix rules are: 30.1 Advertising must be readily ...

 

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