Research confirms TV viewers are media multitaskers
26 Aug 2010 | by Katherine Levy
Almost two-thirds (58%) of people regularly mix their television viewing with other types of media
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, financial services and durables. Television, radio and newspaper adspend continues to rebound with 15.8 ...
Almost two-thirds (58%) of people regularly mix their television viewing with other types of media
The World Cup in South Africa helped entice viewers to watch an extra two hours of television a...The figures, published today (19 August) by the television marketing body Thinkbox, show that ...
. Heavy marketing campaigns for HD television appear to be paying off, with 22% of people saying they ...
. Across categories, television attracted the largest share of advertising, up 16% globally on the year ...
identity, 43% other. Clients include Saudi Television Network, du, Sagia. www.turquoisebranding.com ...
attracting new companies into the sport. Although F1 generated huge television audiences (1.7 billion ...
888,000. IPC weekly television guide TV Easy saw a 26% drop to 391,000 readers, according to the NRS ...