to remove filtersDIRECT BRIEFS: DMA encourages members to take part in survey
28 Nov 2002
the potential opportunities offered by interactive TV. Run by Zip Television, the survey aims to
Search results for "Television"
Smirnoff targets clubbers in new year push
18 Dec 2002 | by Jennifer Whitehead,
ties in with the 'If Smirnoff made...' television advertising campaign.
BBC World Service campaign promotes 'broader view'
22 Nov 2002 | by Jennifer Whitehead,
wants more and the BBC knows how to deliver it." BBC World is the BBC's 24-hour news television ...
Murphy's pulls faster pint with Vitamin V
18 Nov 2002 | by Jennifer Whitehead,
launch of Fastflow with a national television and poster advertising campaign running through to ...
MasterCard gives Christmas integrated push
18 Nov 2002 | by Jennifer Whitehead,
television and cinema ad shows a father on a tropical island whose idyllic holiday keeps being interrupted by ...
iTV survey to expose marketer attitudes
14 Nov 2002 | by Jennifer Whitehead,
LONDON - A major new research project into interactive television is being launched by the iTV...2003 in DMBulletin sister publication Marketing. Andrew Howells, managing director of Zip Television ...
Knicks to boost fan base with direct push
22 Oct 2002 | by Staff,
basketball." The television campaign was narrated by John Turturro, the actor and life-long Knicks fan. One ...
Meet Mark, the Avon lady's younger sister
17 Oct 2002 | by Staff,
venues. It will include television, print and radio advertising. According to Fine: "Our vision for ...
Amnesty hires agency for UK DRTV debut
17 Oct 2002 | by Mark Kleinman,
advertising debut on British television.
DIRECT: Amnesty hires agency for UK DRTV ads debut
17 Oct 2002 | by MARK KLEINMAN
on British television. It comes five years after the European Court of Human Rights overturned a ban
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