to remove filtersNEW MEDIA: SPOTLIGHT ON GRANADA SPORT AND INTERACTIVE - Can television shows expect to profit from
13 Dec 2002 | by ALASDAIR REID
Some programme internet sites are great, while others are tragic.
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Smirnoff targets clubbers in new year push
18 Dec 2002 | by Jennifer Whitehead,
ties in with the 'If Smirnoff made...' television advertising campaign.
Agencies in talks to win Gamer.tv global advertising account
29 Nov 2002 | by JENNY WATTS
Gamer.tv, the internet and television gaming operation, is talking to advertising agencies about an
ITC orders Euro RSCG's Yahoo! ad taken off air
29 Nov 2002 | by JEREMY LEE
The Independent Television Commission has suspended transmission of the latest TV ad for the
MEDIA BRIEFS: ITC upholds complaints against BT
28 Nov 2002
The Independent Television Commission has upheld complaints from four viewers that an ad for BT
Yahoo! TV ad pulled after gay viewers complain
25 Nov 2002 | by Jennifer Whitehead,
LONDON - A television ad for Yahoo! showing a naked bridegroom-to-be tied to a tree and being eyed...kindness of strangers". The Independent Television Commission has suspended the ad indefinitely after ...
BBCi pushes information for women
22 Nov 2002 | by MARK SWENEY
BBCi is launching a television, poster and radio campaign, using non-BBC-owned media for the first..., such as food, DIY and parenting. Executions include 30- and 40-second television commercials, two ...
Starcom MediaVest beats Zenith to £23m BT media task
21 Nov 2002 | by Jeremy Lee,
's strategic planning account held by PHD and the television buying brief held by The Allmond Partnership are ...
OPINION: Marketers must have intelligent online approach
21 Nov 2002 | by LAURA MAZUR, a business writer
marketers have measurement tools in place include television (65%), promotions (63%), direct response TV (63 ...
NEW MEDIA: SPOTLIGHT ON INTERACTIVE TELEVISION - Advertisers divided on value of
15 Nov 2002 | by ALASDAIR REID
Interactive television has been one of this year's advertising success stories. It is especially ...
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