to remove filterstradition and share television advertising space. Anne-Marie Crawford reports
30 Apr 1998 | by ANNE-MARIE CRAWFORD
The days when major category advertisers were reluctant to share ad breaks with their competitors may be numbered.
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Virgin Cinemas to offer ads on foyer television
30 Apr 1998 | by LISA CAMPBELL
Virgin Cinemas is to offer advertisers the chance to target cinema-goers via a new TV service, which will be broadcast on monitors in all its foyers.
MEDIA: TV Times backs BAFTA
30 Apr 1998 | by RAYMOND SNODDY
IPC Magazines TV Times is sponsoring the 1998 British Academy Television Awards, to be shown on...IPC Magazines TV Times is sponsoring the 1998 British Academy Television Awards, to be shown on ...
Gap
30 Apr 1998 | by BINNUR BEYAZTAS
Clothes brand Gap is to advertise its khakis on television for the first time. The campaign, which...Clothes brand Gap is to advertise its khakis on television for the first time. The campaign ...
MEDIA: Titles poised for TV
30 Apr 1998 | by ANNE-MARIE CRAWFORD
, such as Loaded or The Sun, on terrestrial television for the first time...., such as Loaded or The Sun, on terrestrial television for the first time. The news follows a ...
MEDIA: TV talent falls as masthead dream turns into reality
30 Apr 1998 | by RAYMOND SNODDY
agitated for the right to get masthead television on commercial TV and now at last it has been ...
MARKETING FOCUS: Advertisers tighten their grip - Recent disputes between advertisers and magazines have stretched an already tense relationship to breaking point, raising fears that advertisers are wielding too much power over editorial. Where should the
30 Apr 1998 | by ED SHELTON and JAMES CURTIS
terms. In the UK, for example, the advent of advertiser-supplied television programming, product ...
PROFILE: Leading man - RUPERT GAVIN CHIEF EXECUTIVE BBC WORLDWIDE
30 Apr 1998 | by RUTH NICHOLAS
between Dixons, Amstrad and (then) Sky Television that kick-started the UK s satellite TV market ...
DIRECTORIES: Rich sources - Printed directories are stronger than ever, while new-media formats are guaranteeing their digital future. So who needs glamour, asks Robert Gray?
30 Apr 1998 | by ROBERT GRAY
- something especially appropriate for reaching those seeking information on the television industry ...
Leeds United unveil TV plans
29 Apr 1998
club television station....club television station. Leeds Sporting, the club s parent company, said talks were under way with ...
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