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Phostrogen returns to television with its contentment theme

Phostrogen lawncare products are returning to TV for the first time in six years with a jargon-free campaign that presents the brand as an aid to contented life.

MEDIA PERSPECTIVE: Ending ITC's ruling could reinvigorate daytime television

satellite. However, the Independent Television Commission takes a dim view of terrestrial channels airing ...

MPG study suggests few willing to pay to avoid television ads

Although people complain about TV ads, the majority of people would refuse to pay to avoid them, Media Planning Group research suggests.

 

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