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MG OMD hires head of social from EE

telecoms company EE.

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BT/Sky sports battle promises summer lift A very ambitious BT is preparing to battle against more than 20 years of dominance in televised British football. The telecoms giant is believed to have set aside 100 million to promote its new sports channels through a multimedia, nationwide ad campaign ...

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-Olympics) period in 2012 grew as well. Strong year-on-year revenue increases in the telecoms and auto categories ...

Connected Campaign of the Month: O2

The telecoms provider leveraged Facebook's mobile products to drive awareness and discovery of its...Campaign: O2 Tracks Agencies: VCCP, ZenithOptimedia, MusicQubed Platform: Facebook Other media: None during the first three days of launch Link: www.facebook.com/o2uk Background The telecoms provider O2 was looking for a rapid and wide-reaching ad strategy to drive awareness and downloads ...

Vodafone splashes €3m on painting Madrid Metro red

. The telecoms giant s logo will also be used at the entrance to stations, on the platforms on stations on Line 2 ...

A landmark moment for mobile marketing

It takes quite an act to fill London s Ronnie Scott s at eight o clock on a Wednesday morning. But a triumvirate of chief executives from the UK s biggest telecoms operators EE, O2 and Vodafone proved up to the challenge, supported by Havas global leader-turned-moderator, David Jones. The club ...

Comedy Central hires Vodafone's Penny Brough to lead marketing

the telecoms giant as head of consumer communications for Vodafone UK, Brough worked at ad agency Wieden ...

ITV to outperform TV market in 2013

Speaking after ITV s preliminary results, Crozier said ITV s spot ad revenue rose 7.5 per cent year on year in January, was flat in February and is likely to increase by 7 per cent in March. Brands in the retail, telecoms and broadband sectors were responsible for much of the revenue growth ...

Blackhurst puts focus on ads at seven-day Indy

The Independent made the wrong call with its handling of a Vodafone campaign before Christmas. The telecoms ...

Now TV appoints Holler to social media account

name in November 2012, when a High Court judge threw out a challenge from a Hong Kong-based telecoms ...

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