EE aims to cash in on 4G advantage
20 Sep 2012
at Barclaycard, and former global vice-president of digital and CRM at Sony Ericsson The telecoms market has ...
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Brands line up for new mobile ad platform Weve
14 Feb 2013 | by Matthew Chapman
to brands that was previously unobtainable for marketers outside the telecoms sector. 'These guys have ...
Back to work: Top marketers at Ford, Sainsbury's, HTC forecast the final quarter
05 Sep 2012
the final furlong of 2012. Travel: Lionel Benbassat, Eurostar Telecoms: James Atkins, HTC ... to the macroeconomic context of the market. TELECOMS: James Atkins, Head of marketing UK Ireland, HTC - What ...
Revolution: Mobile World Congress: The trends taking mobile by storm
06 Mar 2012 | by George Nimeh
-largest supplier of mobile telecoms infrastructure equipment in the world (after Ericsson). Like Huawei, ZTE is headquartered in Shenzhen; it is the second-largest Chinese telecoms equipment maker, measured by 2011 revenues ...
The Chinese are coming
30 Nov 2011 | by Rachel Barnes and Sarah Shearman
brands, including China Telecom, agrees that the challenge is to change perceptions. 'BMW makes cars ...
Media: All about ... Consumer Electronics Show 2011
21 Jan 2011 | by Eric Bader
between marketers, consumers and distributors. Telecoms carriers and manufacturers all showed the next ...
The Marketing Profile: Olivia Streatfeild of TalkTalk
19 May 2009 | by Fiona Ramsay
50MB broadband, it is difficult to portray telecoms as simple, sexy services. However, Streatfeild ...
Media Perspective: The future seems decidedly bleak for Initiative London
12 Sep 2008 | by Ian Darby, ian.darby@haymarket.com
Last Thursday, the office suffered another setback when France Telecom announced that the agency had been struck off the pitch for its £76 million Orange UK media business. This will result in the account moving out of Initiative to either Mediaedge:cia or Vizeum (with i-level also contesting ...
Media Forum: Is it best to integrate media?
15 Feb 2008 | by Alasdair Reid
that the source is not just a client, but a digitally literate telecoms client to boot. For years, digital ...
Retail choice: Virgin Mobile, Lakeside
23 Aug 2006 | by Rich Bryson, Board account director, Intelligent Marketing
people about, and that is the type of communication for which all telecoms brands should be striving ...
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