Search results for "Telecoms

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Brands should take heed of the enduring power of kindness

16 Nov 2012 | by Nicola Kemp

. AT T was among the brands to have provided a timely example of what to do in a crisis. The telecoms company ...

Apple cements most valuable brand status as UK's giants slide

22 May 2012 | by Daniel Farey-Jones

Scotiabank 9,627 -4% -9 84 Telecom Italia 9,572 -18% -5 85 ... % 1 90 China Telecom 9,191 -4% New 91 KFC 8,852 8% -24 ...

The truth about youth: Do you know Generation Z?

20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

, personal care, telecoms, social media and charitable sectors. 'We know that many brands ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

.2%) and telecoms (14.9%). Both sectors overtook finance and automotive, which had previously been major spenders ...

Google ranked top brand and Dove enters top 20

18 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

sector; Microsoft within IT, Skype within the telecoms sector; Post Office within high-street banks ...

The Chinese are coming

30 Nov 2011 | by Rachel Barnes and Sarah Shearman

brands, including China Telecom, agrees that the challenge is to change perceptions. 'BMW makes cars ...

CoolBrands: How to capture the essence of cool

28 Sep 2011 | by Nicola Clark

/UK Attractions The Arts 20 Maserati Automotive/Cars http://www.marketingweek.co.uk/sectors/telecoms ...

Private Equity: Asset strippers or brand builders?

14 Sep 2011 | by David Benady

few years. Switched focus In the past, the funds bought up manufacturing, mining and telecoms ...

Kerry Foods CMO Phil Chapman on the need for marketers to be more brave

14 Jul 2011 | by Rachel Barnes

, including Singapore and Egypt, was drawn to the telecoms world in 2005, when he became a senior marketer ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

director of Vodafone, Crook looks after the overarching brand strategy for the telecoms company ...

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