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Unopened direct mail rates fall in 2008

.53 42.11 14 Gardening and agriculture 0.29 11.11 66.07 15 Telecoms 0.25 1.45 81.63 16 ... and media 4.77 2.32 5 Travel and transport 3.56 2.51 6 Retail 3.05 0.93 7 Telecoms 2 ... equipment 3.07 0.27 8 Telecoms 2 0.38 9 Pharmaceutical 1.69 0.57 10 Motors 0.92 0 ...

What were the marketing moments of the last 75 years?

Service launches 1984 - British Telecom privatisation features Tell Sid campaign 1985 - Comedian Ernie ... shock ads 1991 - British Telecom rebrands to BT 1991 - Gerald Ratner s crap moment 1992 - Tesco ...

 

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