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Chris Moss, the man who created the Orange brand for Hutchison Telecom, has been brought...Chris Moss, the man who created the Orange brand for Hutchison Telecom, has been brought in by the TSB as head of campaign management. The new role puts Moss in charge of coordination for all ... structures, he said. Moss was with Orange for about 18 months before being ousted by the telecoms ...
British Telecom is teaming up with Maiden Outdoor to launch Postercall, the first direct...British Telecom is teaming up with Maiden Outdoor to launch Postercall, the first direct-response outdoor poster scheme. A three-month project will begin in early 1996, with Maiden organising the outdoor campaigns and BT providing a direct-response handling service, through its direct-response arm ...
recognised the chance to seize on the concept of paging, which, after all, is a service every telecom ... with local telecom operators. First and foremost, the company wanted to discover what barriers were ...
KPN Multimedia, a UK-based division of the Dutch telecoms giant, KPN, has appointed Equinox...KPN Multimedia, a UK-based division of the Dutch telecoms giant, KPN, has appointed Equinox Communications to work alongside Bean MC on the planned pounds 2 million launch of its new-media publishing ... magazines and newspaper sections. O Sullivan, who previously worked at British Telecom on its ...
Hutchison Telecom, owner of the Orange brand, is considering rebranding other parts of its...Hutchison Telecom, owner of the Orange brand, is considering rebranding other parts of its business from Hutchison to Orange. The telecoms firm, which is a subsidiary of the Hong Kong ... for the entire firm from Hutchison Telecom to Orange. Hutchison Telecom is considering a stock ...
British Telecom is set to address the controversial issue of calls lost in direct-response TV...British Telecom is set to address the controversial issue of calls lost in direct-response TV campaigns with a drive to target large users of its 0800 and 0345 numbers. The move was precipitated by a joint BT/Channel 4 study this summer that revealed the scale of call loss through engaged ...
Joannides has been recruited to head up Mitel s new client server telecom division in Europe. As director ...
