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Back to work: Top marketers at Ford, Sainsbury's, HTC forecast the final quarter

05 Sep 2012

the final furlong of 2012. Travel: Lionel Benbassat, Eurostar Telecoms: James Atkins, HTC ... to the macroeconomic context of the market. TELECOMS: James Atkins, Head of marketing UK Ireland, HTC - What ...

Apple cements most valuable brand status as UK's giants slide

22 May 2012 | by Daniel Farey-Jones

Scotiabank 9,627 -4% -9 84 Telecom Italia 9,572 -18% -5 85 ... % 1 90 China Telecom 9,191 -4% New 91 KFC 8,852 8% -24 ...

Mobile adspend soars 157% as FMCG and retail brands follow consumers

20 Mar 2012 | by Sarah Shearman

.2%) and telecoms (14.9%). Both sectors overtook finance and automotive, which had previously been major spenders ...

CoolBrands: How to capture the essence of cool

28 Sep 2011 | by Nicola Clark

/UK Attractions The Arts 20 Maserati Automotive/Cars http://www.marketingweek.co.uk/sectors/telecoms ...

Private Equity: Asset strippers or brand builders?

14 Sep 2011 | by David Benady

few years. Switched focus In the past, the funds bought up manufacturing, mining and telecoms ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

director of Vodafone, Crook looks after the overarching brand strategy for the telecoms company ...

Editor's comment: A silver lining amid the gloom

15 Mar 2011 | by Noelle McElhatton

in telecoms and retail being a significant driver. Key brands in both sectors registered mostly double ...

Biggest Brands: Top 100 advertisers 2011

15 Mar 2011 | by Adam Woods

among big-spending brands as the COI slides down the table Last year, telecoms companies spent a lot ...

Latitude wins Snow+Rock digital brief

16 Feb 2011 | by Ed Owen

Latitude won the contract, in partnershsip with ecommerce provider BT Fresca, on the back of work for Fitness First and Tesco Telecoms. The agency, which was acquired ealier this month by CallCredit for an undisclosed sum , will take the pay-per-click and SEO accounts but not the retailer's display brief. Kevin ...

Helen Edwards on Branding: A new consumer champion

26 Oct 2010 | by Helen Edwards

Last week Consumer Focus, the organisation that fights for consumer rights, fell victim to the spending review axe. It will be abolished in 2012, saving the taxpayer about 5m a year. Who will take up the slack to ensure a fair deal for consumers in powerful industries such as telecoms, energy and postal ...

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