01 Mar 2012
| by Matt Stannard, chief technology officer, 4Ps
Matt Stannard, chief technology officer at search and social marketing agency 4Ps Marketing (below
In a previous column, I mentioned that I believe 3D remains largely a waste of time. This is a purposefully different statement from 'I think 3D is rubbish', of course, and I thought I would explain why.
14 Jul 2010
| by Staff
The marketing director of Nectar has raised the possibility that it could use mobile technology to...otherwise would not have joined its loyalty scheme. Smartphones with location-based search, GPS technology ...
Brands must opt for the compelling if they hope to use technology to get consumers' attention...technology in marketing. We want it to be interesting and attention grabbing, but also something everyone can ...
19 Oct 2011
| by Andrew Walmsley
Technology companies might have brilliant products, but they don't know how to sell the things....forward to having both sides of my brain stretched, and to seeing some inspiring examples of technology ...
17 Aug 2011
| by Andrew Walmsley
Use of facial-recognition technology online has made it easier to dig up our personal information....on facial-recognition technology, automatically suggesting names. Google's Picasa has had the ...
24 Nov 2009
| by Andrew Walmsley
From multi-touch to gestures and body language, our relationship with technology is deepening...want. It is changing our relationship with technology and fuelling the pervasiveness of computing as ...
22 Jun 2011
| by Andrew Walmsley
Virgin Media's TiVo box gives an insight into the technology that will influence our viewing habits.
This magazine is hardly alone in charting the profound and ongoing revolutions in technology and
25 Feb 2009
Mark Kelleher, Head of One to One (CRM) and head of technology, BBC Marketing, Communications and