MediaCom Worldwide has launched a new unit focusing on technology marketing, through a partnership...The new unit, MediaCom Banner, will target the B2B needs of technology clients. Banner Corp s ...
HP, the global technology giant, is talking to digital agencies about adding a shop to its global...technology .
HP also used the musician Plan B in a UK cinema and digital campaign, created by Drum, in ...
General Electric (GE), the technology and finance conglomerate, is holding a global multi-agency...Games. Print and outdoor ads showcased its scanning technology through CGI images and photographs of ...
Lenovo, the Chinese technology manufacturer, has appointed We Are Social as its first global social...Lenovo s strategy to be "the most talked about personal technology brand". Lenovo recently overtook ...
combined with technology expertise....technology.
Laura Simon, the managing director of Digit, said: "The combination of talented people and ...
14 Jun 2012
technology this year....technology to enhance experiences and change consumer behaviour, not just technology for technology's sake ...
12 Jan 2012
| by Ben Kerr
Ben Kerr believes new technology will create plenty of opportunities for brands to engage audiences...grasp of your audience and how they are embracing new technology.
Being outside of traditional ...
Ad technology company Adstream has acquired creative resources directory Little Black Book Online...powerful technology, but also by their fantastic team they understand it s a people business and we can ...
Canon is launching a pan-European marketing campaign shot with Canon EOS System technology, to...System technology.
The entire ad was shot with a purpose built camera rig made of 20 Canon EOS 5D Mark ...
16 May 2013
Mergers and acquisitions are changing as networks look to new technology and emerging markets...technology solutions rather than people-based agency services as well as emerging markets more broadly. It ...