to remove filtersInvestment in technology improves Abacus offering
19 May 2005 | by by Daniel Farey-Jones
LONDON - Abacus UK has introduced new data models following the completion of an infrastructure upgrade costing £1m.
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Yamaha pushes surround sound technology with mailer
30 Aug 2005 | by by Daniel Farey-Jones
LONDON – Yamaha has embarked on a direct mail campaign targeting likely home cinema buyers to boost sales of its innovative YSP-1 multichannel surround-sound system.
McCann uses phone technology for Numark pharmacy campaign
24 Feb 2005 | by Staff
LONDON - McCann Erickson in Birmingham is using voice-enabled telephone technology to create a...McCann's "pharmacy finder" uses New Media Voice's XML technology to infiltrate a postcode database ...
Thomas Cook organises data with Group 1 technology
01 Nov 2005 | by by Ben Bold
LONDON - Thomas Cook has picked Group 1 Software's Doc1 Series 5 technology to coordinate its
Direct News brief: Champneys appoints Vertis Marketing Technology
14 Sep 2005
Technology to manage and process its customer data. The agency's direct marketing services arm will manage
Technology brands run response campaigns on Amstrad phones
16 Mar 2005 | by by Daniel Farey-Jones
the majority of our customers are used to technology and are always looking for the best technology ...
Mobious upgrades call centre technology to link offices
02 Mar 2005 | by by Daniel Farey-Jones
LONDON - North of England marketing agency Mobious is investing in dedicated call centre facilities at its Newcastle and Manchester offices following demand from clients.
IDMF to move to May with added technology focus in 2006
28 Feb 2005 | by Daniel Farey-Jones
, moving it to May from next year and putting more emphasis on marketing technology....'s Technology for Marketing, with which Reed plans to compete against by bringing in a 'Technology for the ...
Farnborough uses SMS service to recruit students
14 Dec 2005 | by by Ben Bold
LONDON - Farnborough College of Technology has introduced a text messaging CRM service to support...students, including using the technology to help counsellors contact students in need of help. "It's the ...
Free charity e-marketing resource up for grabs
25 Nov 2005 | by by Daniel Farey-Jones
LONDON - Charities are being offered free email and SMS marketing technology in a Christmas
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