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Seven best practices for building a smart ad

{"dataSourceUrl":"//docs.google.com/spreadsheet/pub?hl=en_US Placements such as music, entertainment, finance, homepages, technology and kids, tend to ...

The high street is dead, long live the high street

consideration for today s consumer and high streets struggle to compete. Technology makes shopping quicker ...

How tablets and e-readers are changing the UK's digital diet

technology items generally, with 29% of them saying that they buy the latest cutting-edge technology as soon ...

Augmented reality and sales conversions

We recently launched a new report, Sales Technology: Selling With Augmented Reality, and did ...

How the business elite use digital

of the curve in their adoption of technology and media consumption habits, writes James Torr...advancement and innovation. As well as playing a large part in their businesses, technology also features ...

How ad engagement differs by gender

skewed towards women. Technology Men are more interested in computer and video game advertising ...

Engagement with social network advertising

. Cecilia Liao, senior technology analyst at Mintel and author of the report, said: "Our research does not ...

The truth about youth: TV and young people

in a dedicated Facebook group to discuss 4 key themes - TV, advertising, new technology and the web ...

Is Apple the ultimate luxury brand?

Apple has been an iconic brand for as long as consumers have been buying technology. It has ...

Many teens are unaware of QR codes but brands are on the right track

knowing the name of technology is integral to its success - we re sure the majority of Oyster card users ...

 

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