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At the Competitive Edge

more proprietary, the less important) certainly is not! Is technology friend or foe? Harnessing IT to ...

3G - Signs of a Break Through?

technology underpinning these services is considered to be problematic then this will be a real turn-off for ...

Complicated Lives - sophisticated consumers, intricate lifestyles, simple solutions

technology. The continual rollout of new technologies fuels, and frustrates, materialistic desire but also ...

Web-based meetings as a strategic communications tool

Companies are now utilizing webcast technology for a variety of business communications needs. Greg...Companies are now utilizing webcast technology for a variety of business communications needs ...

Designing IT for business

technology people jointly overhaul IT systems achieve a dual objective. They not only simplify their IT ...

CRM Industry Awards

perfect example of technology being used as the vehicle for change and not the end solution and by another ...

Consumer behavior: Building marketing strategy with Ddb Needham data disk

The new edition features current and exciting examples that are tied into global and technology ...

Consumers

as the most current text in the field in the areas of technology, research, and illustrative ...

Brand Failures

; people failures; rebranding failures; Internet and new technology failures; tired brands. Companies ...

Connections Awards

, Best Use of the Internet for B2B Communications, Best Use of Interactive TV. Best Use of Technology ...

 

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