Superbrands case studies: Orange
18 Nov 2002
develop innovative technology while seeking new and more effective ways to service its business clients ...
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NEW MEDIA: SPOTLIGHT ON NTL - Cash-strapped ntl abandons centralised marketing efforts Ntl doesn't need a national brand if it's only a regional offer, Alasdair Reid argues
06 Dec 2002 | by ALASDAIR REID
deal as well as the shirt sponsorships - plus a couple of ad campaigns. "The 'technology tamed' and ...
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