Search results for "Technology"

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Media Perspective: Why we could learn a thing or two from the IT programmers

27 Nov 2009 | by Russell Davies, russell@russelldavies.com

specifics have switched from changing as slowly as media to changing as rapidly as technology. It took us ...

Media: All about ... Online revenue models

27 Nov 2009

predictably, independent technology bloggers (who are, almost by definition, fervently committed to the ...

Media: Double Standards - Bringing cinema marketing into the digital age

27 Nov 2009

technology necessitates that we are innovating and engaging in social media, blogging and mobile environments ...

Next-generation 3D programming to provide opportunities for advertisers in 2010

24 Nov 2009 | by Fiona Ramsay

LONDON - Viewers are still getting to grips with HD TV, but 3D TV technology is already coming into...week of 3D programming, but distanced itself from the cutting-edge 'polarisation' technology being ...

Media Perspective: Technology means one size won't fit all the local markets

20 Nov 2009 | by Russell Davies, russell@russelldavies.com

One of my first jobs in advertising was working as a junior account person on the regional/dealer bit of a car account.

Close-Up: An anatomy of the ads that made it to top Gunn

20 Nov 2009

, it is a lovely bit of channel strategy, and a superlative use of all the tools that technology can ...

Media Perspective: Mediabrands will labour to turn myth into Euro success

20 Nov 2009 | by Ian Darby, ian.darby@haymarket.com

processes with a more advanced model based around upstream consultancy and technology. This is already ...

Chief marketing officers find it lonely in the board room

17 Nov 2009 | by Nicola Clark

. 'The key is for marketers not to get sidetracked by different technology platforms. It is about being ...

Media Forum: Is online advertising failing?

13 Nov 2009

towards more direct measures and a need for innovative technology. They cannot compete with portals and ...

Media: All about ... Video-on-demand services

13 Nov 2009

technology side, are rather good at creative guessing games, not least when it comes to budget and spend ...

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