DMA appoints Scott Logie as chairman
02 Dec 2010 | by Sara Kimberley
personal data stores. Logie said: "New technology means that customer engagement has been taken to a ...
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AIS lands DMA Awards Grand Prix
09 Dec 2010 | by Sara Kimberley
, while also incorporating elements from other disciplines. And it uses the new digital technology in the ...
APA SUMMIT: Wired journalist tips rise of real-time marketing
24 Nov 2010 | by John Reynolds
that backs technology entrepreneurs. The panel discussed a range of issues, including behavioural ...
ITV lines up voting apps for highest-rated shows
23 Nov 2010 | by Ed Owen
Apple will be available via the technology brand's App Store. They will enable viewers to buy "voting ...
Stephens Francis Whitson hires Presky Maves management team
28 Oct 2010 | by Sara Kimberley
technology. Worster said: "SFW is a top agency that shares our philosophy and vision for the future ...
Infiniti launches pan-European drive for new model
26 Oct 2010 | by Sara Kimberley
car through virtual technology. "We focused specifically on maximising reach to drive awareness by ...
Starbucks trials new O2 location-based mobile marketing service
15 Oct 2010 | by Sarah Shearman
. The service uses geo-fencing technology that automatically triggers an ad to be sent to a mobile ...
Get Real
15 Oct 2010 | by Rik Haslam, RAPP
technology: social media. Those angry lunatics on street corners now turn out to be viral engines pushing ...
Ofcom changes rules on silent calls
07 Oct 2010 | by Daniel Farey-Jones
detection technology that is designed to detect answer machines and thus save outbound call handlers from ...
Alterian expands social media offer with Intrepid acquisition
01 Sep 2010 | by Staff
Alterian, which makes technology to support marketing campaigns, has bought a social media
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