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New image for Unisys

24 Sep 1998 | by DANNY ROGERS

the first in the information technology industry to focus on people strengths rather than product ...

MEDIA: Channelling digital choice - Electronic programme guides will be the main information sources on digital TV. Where does that leave listings titles? Andy Fry reports

24 Sep 1998 | by ANDY FRY

technology is all about. Specific stories explain what the pick of the new digital offerings are likely ...

Clone institute seeks trademark for Dolly

17 Sep 1998

technology could be used to solve the chronic shortfall in organs such as livers and kidneys for transplant ...

TELEMARKETING: Is outsourcing on the inside track? - The growing use of telemarketing is forcing companies to weigh the benefits of outsourcing versus in-house. Robert Gray reports

17 Sep 1998 | by ROBERT GRAY

. Finally, there is the question of technology. Telemarketing bureaus have to invest in the latest ...

MARKETING FORUM: Forum tries personal touch - This year’s Marketing Forum aboard the Oriana promises a host of innovations to keep delegates’ attention, including one-to-one conferences. Louella Miles runs through the schedule to see what%

17 Sep 1998 | by LOUELLA MILES

problems, as it is driven by technology with little thought for the consumer. So what is the reality ...

Digital ads

10 Sep 1998 | by STEVE BELL

benefits of new technology and the BBC s new services....benefits of new technology and the BBC s new services. ...

Gates predicts a web explosion

10 Sep 1998

International Data Corporation s annual information technology conference in Paris. He spoke of the ...

BSM targets youth in cinema ad

10 Sep 1998 | by NIGEL CASSIDY, business correspondent o

BSM as a modern, forward-thinking company which invests in new technology. The ads were ...

MARKETING MIX: Sony yet so far for ill-targeted ad

10 Sep 1998 | by SUE BEENSTOCK

Jules was never famed for being at the cutting edge of high technology. Once, on being asked to ...

MARKETING FOCUS: Market raider - How Sony won the console game - Sony’s rise to the top has left rivals fighting for a slice of the action. Sue Beenstock reports

10 Sep 1998 | by SUE BEENSTOCK

first. With new products and better technology, Sega and Nintendo will have learned their lessons and ...

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