Microsoft gives backing to Sega
28 May 1998 | by LISA CAMPBELL
technology as, for the first time, Microsoft Windows CE will be the operating system. This will ...
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NEW MEDIA: Godzilla in the Net
28 May 1998 | by LUCY BARRETT
Technology, can feed the movie s reptilian star and chase it across London....Technology, can feed the movie s reptilian star and chase it across London. ...
INTERNET: Net worth - Are we being left in the dark by Internet advertising measurement methods? While efforts are made to find effective solutions, exclusive research throws new light on what works and what does not. Lisa Campbell reports
28 May 1998 | by LISA CAMPBELL
relevant, says Yahoo! advertising director Bill Gash. Most of the big sites use technology such ...
DESIGN CHOICE: VESPA ET4
28 May 1998 | by ADRIAN ADLER, Creative Director, Adler
s rare to find modern design that successfully combines the best of the old with the technology of ...
AGENDA: Thomson heads up market - Thomson’s new ad agency must remind travellers that the firm is number one and pull in higher-spending holiday-makers. Claire Murphy reports
28 May 1998
, traditionally seen as the conservative brand in the holiday market, is also set to embrace new technology in ...
PROFILE: Prophet of DM - DON PEPPERS PRESIDENT MARKETING ONE TO ONE
28 May 1998 | by DANNY ROGERS
companies can use the new tools of the database, interactivity and mass customisation technology to ...
PPA Awards 1998: Another triumph for the Emap stable as New Woman picks up the top consumer prize at PPA’s 1998 awards. James Curtis and Jane Bainbridge survey the winners
28 May 1998 | by JAMES CURTIS and JANE BAINBRIDGE
Publishing Designer of the Allegranza Technology Year (Business) WH Smith News Tony ...
MEDIA: Hooked to the silver screen - The successes of British cinema and the growth of multiplexes are renewing interest in the potential of the medium. Ed Shelton reports
28 May 1998 | by ED SHELTON
it away from a plethora of new screen-based media thrown up by the advent of digital technology ...
INTERNET: Wired for sound - Content is king on the Net, and around the country radio stations are getting in on the act, but not just to broadcast
28 May 1998 | by ANDY FRY
the computers that people have at home. While the technology exists to deliver video down the pipe ...
CAREERS: Comment - Field marketing is essential for new technology
21 May 1998 | by RICHARD THOMPSON
A new technology product has a life-cycle of just 90 days - 90 days to succeed or fail, 90 days...A new technology product has a life-cycle of just 90 days - 90 days to succeed or fail, 90 days ...
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